Your Complete CRM Handbook
Businesses typically begin with a basic relationship of seller-to-customer — simple. In such an early stage, it might be fine to just maintain an Excel spreadsheet or jot down notes about customers and incoming orders. But as your business grows, this sort of record-keeping simply can’t do what you need anymore.
So, is it time to invest in CRM? The contents of this eBook will help you determine that and will examine:
- Signs your business needs a CRM
- How CRM can improve your sales and productivity
- Building your CRM strategy
- How to maximize your ROI